Novo Health Coaching Privacy Policy

Our contact details

The type of personal information we collect

We currently collect and process the following information:

  • Personal identifiers such as name, address, phone number and email address.
  • Special category data e.g. Health Information, this includes brief health biometric when applicable and also brief history of health, we do not receive medical records. Please see section for special category data for more information.

How we get the personal information and why we have it

Most of the personal information we process is provided to us directly by you for one of the following reasons:

  • To inform the service I offer as a health coach
  • For Marketing and communication purposes

We also receive personal information indirectly, from the following sources in the following scenarios:

We may receive information regarding your health from GP, and other health practitioners. Please see special category data for more information.

We use the information that you have given us in order to make marketing communications, ensure you are informed of current offerings and to inform the service you receive.

We may share this information with no other third party.

Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are:

Your consent (only when legally required or permitted). If we rely on your consent as a legal basis for processing your data, you may withdraw your consent at any time by contacting 07722706361.

The necessity to establish a contractual relationship with you and to perform our obligations under a contract.

The necessity to pursue our legitimate interests, including:

To administer and generally conduct business within the Novo Health Coaching.

What other category data do we collect and what is our legal basis for processing it?

Under Article 9 of UK GDPR we also process special category data defined as health data. This is to inform the service we offer as a health coaching entity and to provide you with the best possible service. The legal basis under which we process this is by a) your explicit consent.

The amount of time we hold this data, is the same as stated for Personal Data.

Explicit consent is not defined in the UK GDPR, but it is not likely to be very different from the usual high standard of consent. All consent must involve a specific, informed and unambiguous indication of the individual’s wishes. The key difference is likely to be that ‘explicit’ consent must be affirmed in a clear statement (whether oral or written).

How we store your personal information

Where do you we store your personal and special data information?

We store all data on secure servers.

How long do we keep your information?

We will only retain your Personal Data for as long as is reasonably necessary to fulfil the purposes for which it has been collected including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements.

Please keep in mind that in certain cases a longer retention period may be required or permitted by law. The criteria used to determine our retention periods include:

The amount, nature and sensitivity of the Personal Data

The potential risk of harm from unauthorised use or disclosure of your Personal Data

The purposes for which we process your Personal Data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, accounting and other requirements

How long your Personal Data is needed to provide you with our services or to operate our business

What are your responsibilities?

We would like to remind you that it is your responsibility to ensure, to the best of your knowledge, that the data you provide to us is accurate, complete and up to date. If the personal information which we hold about you needs to be corrected or updated, please let us know.

If you share other people’s information with us, it is your responsibility to collect such data in compliance with data protection and privacy legislation. For instance, you should inform such other people, whose data you provide to us, about the content of this Notice and obtain their consent.

Your data protection rights

Under data protection law, you have rights including:

Your right of access – You have the right to ask us for copies of your personal information.

Your right to rectification – You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.

Your right to restriction of processing – You have the right to ask us to restrict the processing of your personal information in certain circumstances.

Your right to object to processing – You have the the right to object to the processing of your personal information in certain circumstances.

Your right to data portability – You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

Please contact us at if you wish to make a request.

How to complain

If you have any concerns about our use of your personal information, you can make a complaint to us at

You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:           

Information Commissioner’s Office
Wycliffe House
Water Lane

Helpline number: 0303 123 1113
ICO website:

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